RChD: creación y pensamiento

Future Studies: Proposed Application to Graphic Design at PUCE

2024-09-23T19:40:04+00:00

This research addresses the conceptual and practical bases of future studies and their ways of insertion into graphic design processes. Understood as a key tool for visual communication in future studies, by allowing the exhibition of complex scenarios and proposals, an approach is proposed here from the teaching of this discipline that provides students with professional tools to link to new spaces for making decisions.

Thus, the article recognizes future studies’ origins, evolutions, and applications and explores the methodological bases and tools used in Latin America to establish links with graphic design. From these data and the analysis of some explorations of the application of speculative, critical, and fictional design in academic spaces in Latin America, the base structure and content proposal arises for the subject of Design for the future in the Graphic Design Degree of the Pontifical Catholic University of Ecuador (puce), in order to strengthen critical, reflective, and experimental practice, along with rethinking academic teaching and the contribution of the designer to create new future scenarios.

Legal Design and the Change of Narratives in Brazilian Law

2024-08-19T18:13:49+00:00

The 4.0 revolution brings significant changes to the normative world, considering that it makes enormous transformations in the statu quo. Consequently, the Law is impelled to accompany such changes, observing new post-modern phenomena, as well as co-creating new ways of thinking and providing access to justice. Thus, Legal Design emerges as an instrument of empowerment and a mechanism for social emancipation, in view of its impetus to create desirable futures for users of the legal system. The aim of this article is to present the nuances of Legal Design as an emancipatory mechanism, approaching the practical experience developed in the Legal Design Laboratory at University of São Paulo (usp), whose focus is on vulnerable populations. The adopted methodology was bibliographic review and exploratory based on case studies, in order to present and discuss the theme from a global south bias. The primary intent is to present the Legal Design as an instrument of social emancipation.

The importance of design for women in informal commerce

2024-09-03T13:07:55+00:00

Informal trade in Mexico represents an essential component of the economy since it generates employment and income for vulnerable sectors. This study focuses on “nenis,” entrepreneurs who use digital platforms to sell products that they deliver in public spaces, such as Parque Rojo in Guadalajara. Through interviews and field observation, these women’s main challenges were identified: transportation problems, lack of infrastructure in sales spaces, insecurity, and precarious health conditions. These obstacles not only limit their ability to grow but also their economic and personal stability.

Design solutions emerge as key tools to improve the working conditions of nenis. The proposals include the development of light and modular transport systems, optimizing sales stands, and creating safer and more functional spaces. The implementation of these interventions has the potential to increase the productivity of nenis, professionalize their businesses, and improve their quality of life. By integrating a human-centered design approach, we seek not only to resolve logistical barriers but also to empower these women, transforming their daily operations into a more efficient, safe, and prosperous environment.

Building Teams for Social Innovation in Smart Territories

2024-10-14T12:51:38+00:00

Territorial intelligence is a challenge for communities that seek to revitalize their sociocultural and commercial fabric through practices that improve the quality of life. Organizing and training citizens by preparing them for social innovation and project development is essential to ensure the sustainability of these initiatives and their link with other sectors. Innovation arises when actors get involved in identifying their problems, from dialogue with the public sphere and the search for financing for projects born within the communities. However, the greatest difficulties lie in generating open and multisectoral meetings to reach agreements and in the broken trust between community members and the authorities. This article addresses the main findings and results of two social innovation projects developed in the Valparaíso region between 2019 and 2021, a scenario marked first by the social outbreak in Chile and then the covid 19 pandemic. Both initiatives had as their main focus the Culture of Innovation Model (mci in Spanish), based on empirical and academic observation of sectoral projects. Its purpose is to promote dynamics that strengthen trust between people and institutions, along with facilitating the formulation of social innovation projects at the level of the inhabitants and communities of a territory.

Donald Schön's Ideas in Design Research: Synchronies and Asynchronies

2024-05-23T19:20:25+00:00

This text offers a quantitative and qualitative approach to the theoretical reflection on the discipline of design, with an emphasis on the work of philosopher and learning theorist Donald A. Schön (1930-1997), about whom there is consensus —among researchers, historians, and design theorists— regarding his influence and significance in the development of the theoretical body of the discipline.

The inquiry builds on the results of a previous study, where a taxonomy was established to characterize design research, identifying three types of theoretical approaches: epistemological, praxiological, and phenomenological. This taxonomy was derived from the characterization of research topics/issues presented in the papers published in the Proceedings of the Design Research Conferences of the Design Research Society (drs) between 1962 (the first Conference on Design Methods) and 2020 (the drs Brisbane Conference, Australia).

In the present paper, which complements an ongoing process, the connections between Schön's ideas, contained in his text The Reflective Practitioner: How Professionals Think in Action —the main text cited in those papers during the period— will be explored, along with its function as a foundation or reference for the various theoretical approaches.

Things say: Manipulations of the object in contemporary visuality

2024-10-21T18:10:14+00:00

The visual arts of the 20th century focused most of their efforts on their own language. By concentrating on meanings, they increased their possible repertoires, assimilating what was already done, not just as an object that precedes the artist’s creative work —an object not created by him— but also, and above all, as a significant fact bearer of a meaning already available within the social scaffolding. In this dynamic, everyday objects adopted a crucial role because they themselves, in their artifactual superabundance, gradually became involved in everyday life. By interacting in the ways of human coexistence, they also modeled our ways of seeing and acting (Appadurai, 1991), allowing them to manifest as a wide repertoire of visual images of potential meanings for saying about our social and cultural contexts.

This article develops a brief historical approach to the object presence in the arts and other related disciplines and then proposes a series of recurring categories within the object manipulation operations in contemporary visuality. To achieve these objectives, it relies on a body of literature from the history and theory of art, aesthetics, and cultural studies.

Conociendo los artefactos arrieros: Un viaje a lo esencial desde el diseño

2024-09-13T12:54:40+00:00

The objective of this article is to present elements of research that seek to characterize and recognize the technical and material properties of the objects used by the muleteers of the Laguna Laja-Huemules Biological Corridor of Niblinto, developed in an artisanal way, creating an archival and narrative record that allow an initial analysis. From this, we seek to initiate a material catalog available for new contemporary practices that link design and craftsmanship based on the permanent observation of human needs that are not only related to functional or practical aspects but also carry and transmit the values and narratives of society. The particular richness of these objects comes from an inherited tradition of knowledge of the environment, the cosmos, and animals in a wild and solitary context in the company of the horse, the dog, and the wind on long journeys through the mountain range or grazing in summer stays. In this way, the article pays particular attention to the symbolic dimension rooted in these pieces.

Advertising in a Changing Context: McKay brand´s answer

2024-10-07T19:40:58+00:00

This article analyzes the print advertising of the McKay brand in women’s magazines in 1967 and 1968, with Eva magazine as a reference. In particular, the research sought to identify the brand values in its advertisements in a political and economic context of deep transformations in Chilean society. McKay’s advertising was analyzed using a semiotic-oriented qualitative methodology based on the selection of an intentional sample of four ads. Among the analysis’ main results, we found that the brand’s advertising focused on two communicative dimensions: one, its capacity to face the challenge of developing products that contributed to improving customers’ quality of life and, two, its products’ attributes endorsed by its tradition in the food market. In conclusion, we can point out that McKay developed its brand values aimed at representing its modernization process in order to be in tune with the market and society’s new demands, as both were in a process of transformation through a synergistic interaction between product, quality of life and modernizing experience associated with consumption.

Editorial

2024-12-23T12:24:54+00:00